What Sets Us Apart

Founded in Paris, France, Nouvel Avenir has grown from a small-scale e-commerce initiative into a global player in the international auto spare parts industry. Through our strategic brands—AlphaAutoPart, ParcaMerkeziOnline, and BestAutoPartOnline—we serve tens of thousands of customers across the globe.

With an unwavering focus on operational excellence and customer satisfaction, we deliver a seamless and differentiated shopping experience grounded in 100% customer satisfaction. Our value proposition includes Overseas Fast Shipping, Flexible Return & Cancellation Policies, and a commitment to innovation across every touchpoint.

Today, Nouvel Avenir operates in more than 100 countries.

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Our digital presence spans over Aliexpress, C-Discount platforms and proprietary websites, ensuring maximum market reach and customer accessibility.

At Nouvel Avenir, our mission is simple yet powerful: to combine quality, affordability, and convenience into one unmatched customer experience—anywhere, anytime.

Quality and Best Price, Anywhere and Anytime.

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